This project explores the use of R packages for data visualization and data manipulation. Using a sample business dataset, various graphical representations such as scatter plots, line charts, and histograms are created using the ggplot2 package. Additionally, data manipulation tasks such as filtering, sorting, and summarizing are performed using the dplyr package. The objective of this analysis is to understand the relationship between advertising and sales, identify trends, and derive meaningful business insights. This project demonstrates how R can be used as an effective decision-making tool in business analytics.